The purpose of this study was to determine the effect of capital structure and profitability on firm value with dividend policy in property and real estate companies listed on the IDX. The sample of this research is 6 companies. The results obtained from this study are Capital Structure as measured by debt to equity ratio (DER) has no significant effect on firm value in property and real estate…
The development of globalization challenges has brought companies into a free era that is increasingly competitive in achieving goals through the utilization of human resources in labor productivity through employee job satisfaction. This research aims to research and analyze the influence of workload and compensation on employee job satisfaction at PT Orderplizz Indonesia Maju. The sample in t…
This research aims to explore the influence of celebrity endorsers and brand image on Erigo purchasing decisions in the city of Surabaya. In this case, celebrity endorsers and brand image are considered important in increasing purchasing decisions for a product. This research uses a qualitative method using a questionnaire which is used to collect data and the population in this research is the…
The objective of this study is to investigate how Workload and Work Environment influence job satisfaction among employees at the East Java Provincial Transportation Office. This research adopts a quantitative approach, assessing variables through a Likert scale. The sample size was determined using Slovin's formula, resulting in a sample of 65 employees from a total population of 180. Data ana…
Almost every woman possesses skincare products. On the other hand, Glad2Glow sunscreen has been the subject of internet rumors lately because its ingredients list does not match what's on the label. The purpose of this research is to examine how users of the social media platform TikTok in the city of Surabaya, Indonesia, make purchasing decisions for Glad2Glow products based on electronic word…
Skincare has developed rapidly in the last few years, the skincare brands available are very diverse, one of which is Cosrx which comes from South Korea. South Korea is considered a highly innovative country in the beauty and skin care industry, known for its advanced technology and effective product formulations. This research aims to determine the influence of Country of Origin on the decisio…
The intention to use cashless payment systems in Surabaya is hindered by several factors, including financial literacy, social influence, and financial self-efficacy. This study aims to ascertain the likelihood of using cashless payment by utilizing financial literacy as a moderating factor. This study's methodology uses a quantitative approach. The Z generation in Surabaya, which is 17 years o…