Gaya APA

Malhotra, Naresh K.. (1996). Marketing research : an applied orientation (text). New Jersey: Prentice Hall.

Gaya Chicago

Malhotra, Naresh K.. Marketing research : an applied orientation. text New Jersey: Prentice Hall, 1996. .

Gaya MLA

Malhotra, Naresh K.. Marketing research : an applied orientation. text New Jersey: Prentice Hall, 1996. .

Gaya Turabian

Malhotra, Naresh K.. Marketing research : an applied orientation. text New Jersey: Prentice Hall, 1996. .