Gaya APA
Keegan, Warren J.. (1999).
Global marketing management .
New York:
Prentice-Hall.
Gaya Chicago
Keegan, Warren J..
Global marketing management.
New York:
Prentice-Hall,
1999.
Tesis.
Gaya MLA
Keegan, Warren J..
Global marketing management.
New York:
Prentice-Hall,
1999.
Tesis.
Gaya Turabian
Keegan, Warren J..
Global marketing management.
New York:
Prentice-Hall,
1999.
Tesis.