Gaya APA

Kotler, Philip. (1994). Principles of marketing . New Jersey: Prentice-Hall.

Gaya Chicago

Kotler, Philip. Principles of marketing. New Jersey: Prentice-Hall, 1994. Tesis.

Gaya MLA

Kotler, Philip. Principles of marketing. New Jersey: Prentice-Hall, 1994. Tesis.

Gaya Turabian

Kotler, Philip. Principles of marketing. New Jersey: Prentice-Hall, 1994. Tesis.