Gaya APA

Best, Roger J.. (1997). Market-based management : strategies for growing customer value and profitability . New Jersey: Prentice Hall.

Gaya Chicago

Best, Roger J.. Market-based management : strategies for growing customer value and profitability. New Jersey: Prentice Hall, 1997. Tesis.

Gaya MLA

Best, Roger J.. Market-based management : strategies for growing customer value and profitability. New Jersey: Prentice Hall, 1997. Tesis.

Gaya Turabian

Best, Roger J.. Market-based management : strategies for growing customer value and profitability. New Jersey: Prentice Hall, 1997. Tesis.