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Keegan, Warren J.. (2002). GLOBAL MARKETING MANAGEMENT (SEVENTH). : Pearson Education International.

Gaya Chicago

Keegan, Warren J.. GLOBAL MARKETING MANAGEMENT. SEVENTH : Pearson Education International, 2002. Text.

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Keegan, Warren J.. GLOBAL MARKETING MANAGEMENT. SEVENTH : Pearson Education International, 2002. Text.

Gaya Turabian

Keegan, Warren J.. GLOBAL MARKETING MANAGEMENT. SEVENTH : Pearson Education International, 2002. Print.