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UPAYA INDONESIA DALAM MELAKUKAN DIPLOMASI PUBIK KE NEGARA-NEGARA MSG PADA TAHUN 2011-2016
ABSTRACT Since Indonesia's independence, the problem of social integration has still not been resolved. One of the integration problems is Papua. After the entry of Papua into Indonesia, Indonesia took an approach, but the approach taken made the social integration of the Papuan people increasingly fragile. As a result, many problems occur between Papua and Indonesia, such as failure in development in Papua, failed demographic transformation, and so on. These problems can reduce Indonesia's image in the eyes of the public. This also made several South Pacific countries which are also MSG member countries criticize Indonesia at the UN meeting. Indonesia is trying to improve the perception of MSG member countries and improve its image. Therefore, this research analyzes Indonesia's efforts in conducting public diplomacy to MSG member countries in 2011-2016. Where 2011 was the first year that Indonesia joined the MSG organization as an observer and collaborated with MSG member countries. The year 2016 itself was chosen because this year Indonesia is trying to improve its image by conveying the truth about negative issues circulating in the public. The author uses public diplomacy theory according to Leonard, Stead, and Smewing in his book entitled "Public Diplomacy" using descriptive qualitative research methods. The results of this research show that Indonesia's public diplomacy efforts towards MSG countries are carried out through news management, strategic communications and relationship building efforts. Keywords: Efforts, Public Diplomacy, Papua, MSG
824440118 | SKRIPSI HI 118/2024 | R. Koleksi Skripsi/TA Lantai IV Perpustakaan Pusat | Tersedia |
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