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Encyclopaedia of Marketing Research, Volume 3: Consumer Behaviour

Encyclopaedia of Marketing Research, Volume 4: Marketing Research

Encyclopaedia of Marketing Research, Volume 9: Retail Management

Encyclopaedia of Marketing Research, Volume 5: Rural Marketing

Encyclopaedia of Marketing Research, Volume 8: Strategy Management and Marketing

Encyclopaedia of Marketing Research, Volume 1: Industrial Marketing

Encyclopaedia of Marketing Research, Volume 2: Advertising Management

Encyclopaedia of Marketing Research, Volume 6: Services Marketing

Encyclopaedia of Marketing Research, Volume 7: Brand Management

Encyclopaedia of Marketing Research, Volume 10: International Marketing

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